Leadnomics CEO steps down amid company reorg

The Philadelphia Business Journal reports a major leadership change at the Cira Centre-based Leadnomics: cofounder and CEO Zach Robbins has stepped down as the lead-gen company works to tweak its model.
The shift involves some mystery products being rolled out over the coming months, the company said in a blog post last September. But it also brought about some other news: last month Leadnomics moved from the 8,000-square-foot office it occupied at 3020 Market St. to a smaller space in the Cira Centre that also houses cofounder Stephen Gill’s other enterprise: Red Spark. (Red Spark appears to be the parent company of Gill’s 50onRed and a handful of other adtech brands.)
The Leadnomics switch-up also meant laying off four staff members, according to the company blog post.
“A company spokesperson said Robbins’ decision to step down wasn’t directly related to the shift in office space, which was made to better use resources as Leadnomics realigns priorities and prepares to launch new products,” PBJ reporter Michelle Caffrey writes.
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It’s not mentioned in the PBJ report (or the company blog post), but the move could also have something to do with Margo, an insurance startup founded by Robbins that recently got a visit from Philadelphia Mayor Jim Kenney.
“I can take this step away confidently, only because I know I’m leaving Leadnomics in the care of the most capable hands,” Robbins told the PBJ. A new CEO has not yet been named. We have an email out to Leadnomics leadership and will update if we hear back.