Mar. 17, 2014 11:30 am

This West Chester rapper and developer is joining 500 Startups

In two years, Jarrett Abello went from power user on to member of the founding team.

In two years, Jarrett Abello went from power user on to member of the founding team.

Abello, 31, has been rapping since he was 17. The former West Chester resident quickly became a power user on, an online platform for rap battles. When he left his job as a front-end developer for Clique Vodka, he was invited to join the Detroit-based startup’s team as its senior front-end designer and “growth hacker in residence.”

After about eight months of working remotely, he’s now flying to San Francisco to join’s cofounders at accelerator 500 Startups. (Abello even did a rap about the startup’s launch with cofounder Erik Torenberg.)

Abello was working remotely before 500 Startups but will most likely join the team wherever it settles after the accelerator, he said.

Where will that be?

It’s not yet clear. He said he sees the startup fitting well in Detroit, but he thinks the business will eventually have many headquarters, since their customer base is spread between the East and West coast, as well as Germany, Australia, U.K. and Egypt.

Read more about on TechCrunch and FastCompany.

Juliana Reyes

Juliana Reyes began as lead reporter at Philly in July 2012. Previously, she was a city services beat reporter for the Philadelphia Daily News, as part of a project called “It’s Our Money.” She is learning to drive, learning to bike (in the city) but is an expert at taking SEPTA. She grew up in North Jersey and Manila, Philippines but she left the tropics for Bryn Mawr College, where she majored in linguistics. She now lives in West Philly.

  • Kevin Fleming

    Rapt did an awesome live demo here at Walnut St. Labs during our Night Owls event a few weeks ago. Here’s a link to the video –

  • Jarrett Abello

    Thanks for the great write-up! I encourage everyone to come on the site, wether you have rapped before or not! Come watch some live action and then jump in! Anyone can rap!

  • Al Rivera

    Congratulations brother! Excited to see your continued success for many years to come!