What Wil Reynolds learned from leading a Seattle company for a week

Wil Reynolds spent one week in October as the CEO of Seattle online marketing company Moz, while Rand Fishkin, Moz's CEO, spent a week leading Reynold's online marketing company SEER Interactive. The entrepreneurs hoped it would teach them how to be better leaders.

By:

Juliana Reyes, @juliana_f_reyes

Dec 18, 2013 10:30am

Wil Reynolds (left) and Rand Fishkin swapped roles for one week.

Wil Reynolds spent one week in October as the CEO of Seattle online marketing company Moz, while Rand Fishkin, Moz’s CEO, spent a week leading Reynold’s online marketing company SEER Interactive. The entrepreneurs hoped it would teach them how to be better leaders.

Watch this video to see how it went, and read Reynolds’ blog post about the experience here and Fishkin’s blog post here.