Buy the world's 'first flexible wooden watch' from this GoodCompany grad - Technical.ly Philly

Creative

Nov. 4, 2013 10:30 am

Buy the world’s ‘first flexible wooden watch’ from this GoodCompany grad

In the last month, his crowdfunding campaign has raised nearly $58,000, soaring past its $10,000 goal. With less than a week left, Lorenzo Buffa is still looking for support, as he hopes to develop stone and concrete versions of the watches.

A model wears Analog Watch Company's wooden watch.

Lorenzo Buffa has built what he calls the first flexible watch made with 100 percent wood.

The former University of the Arts student and recent GoodCompany Group graduate founded Analog Watch Company to sell his watches, which are 90 percent biodegradable.

In the last month, his crowdfunding campaign has raised nearly $58,000, soaring past its $10,000 goal. With less than a week left, Buffa, 26, is still looking for support, as he hopes to develop stone and concrete versions of the watches.

Support the campaign (and order a watch) here.

analog watch co

Buffa, who lives in South Philly, recently opened an office and showroom on Passyunk Avenue. Analog Watch Company is currently a one-man show, he said.

Does the Philly creative entrepreneurship community have a thing for watches? Cadence Watch founder Vanja Buvac was one of the founders of Ignite Philly and a frequent face at Philly Startup Leaders events.

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Juliana Reyes

Juliana Reyes has been covering the Philadelphia tech scene since 2012. She's co-president of the Asian American Journalists Association Philadelphia chapter and a two-time Philadelphia News Award winner for "Community Reporting of the Year." The Bryn Mawr College grad lives in West Philly, likes her food spicy and wears jumpsuits often.

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