First Round Capital launches “common app” for its portfolio companies [Startup Roundup]

Technically Philly’s Startup Roundup parses out the small pieces that make our greater Startup ecosystem thrive. We want to keep you in touch with the innovations that we can’t quite get to covering, but that deserve highlight. Follow along with a weekly email newsletter by clicking here and selecting the Startup Roundup button or follow Startup Roundup’s RSS feed. If you’ve got news to share, get in touch.

WHAT’S AFFECTING STARTUPS

First Round Capital’s Common App  [find our previous coverage of First Round here]: Venture capital firm First Round Capital launched a “common app” for its portfolio companies, managing partner Josh Kopelman wrote on his blog. It’s one application that engineering students can use to apply for a job at First Round’s more than 170 portfolio companies. Check it out here.

Minority entrepreneurs  [find our previous coverage here]: We asked the entrepreneurs who were part of DreamIt Access, DreamIt Ventures’ minority-led startup program: what’s the hardest thing about being a minority entrepreneur? Here’s what they said.

The longevity of Philly’s tech scene: Longtime Philly tech scene member Mike Krupit wonders if Philly’s current tech scene will last longer than the first.

WHO’S GETTING BUZZ

Co-Ed Supply [find our previous coverage here]: The monthly subscription service for college students gets a shout in Business Insider’s list of “50 Great Holiday Gifts Under $50.”

Curalate [find our previous coverage here]: The Pinterest analytics firm based in University City gets more love from Business Insider, which named them one of the coolest businesses in America. The startup is also partnering with The Recording Academy for a social media contest that’s giving away tickets to the Grammy’s, according to a release.

SnipSnap [find our previous coverage here]: Check out SnipSnap’s version 2.0, which CEO Ted Mann told us has been five months in the making. Read about the new features on the SnipSnap blog. The update has gotten love from TechCrunch and BetaKit, which also reported that the Callowhill-based couponing app has hit 350,000 users.

WHO’S MAKING MOVES

Lokalty [find our previous coverage here]: The Center City-based local loyalty rewards startup is shutting down — here’s why. The team is pivoting to a local business discovery platform, we reported this week.

ElectNext [find our previous coverage here]: The NYC/Philly/SF politics startup is retiring its 2012 candidate matcher, according to a blog post, and is working on new features with an eye toward state and local races.

Vineloop [find our previous coverage here]: Check out this new mobile app from a South Jersey startup that promises to deliver recommendations only from friends that you trust, we reported this week.