It’s not exactly a pivot. Dave Speers, Cloudmine‘s new director for business development, prefers the word “evolution.”
The Callowhill-based mobile app backend isn’t changing its product, hence the distinction. Instead, it’s refocusing its efforts on enterprise businesses: “the Amerihealths, the Aramarks,” Speers said.
The company, which says it can cut mobile app development time in half, noticed that many developers from larger businesses were using Cloudmine. Now, it’s setting its sights on making the service even better for developers at enterprise businesses and creative agencies since those companies need a different level of service than a smaller shop, Speers said.
Speers joined the Cloudmine team last month but is no stranger to the company, as he previously ran marketing for politics startup ElectNext while the two startups participated in DreamIt Ventures. The two companies also worked alongside each other during the Project Liberty Digital Incubator‘s first cycle [find our previous coverage here].