Technical.ly Philly

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Sep. 28, 2012 10:00 am

BoConcept: watch this livestream of former local TV host Butch Cordora living in storefront window

Starting this Saturday, you can indulge your voyeuristic side and watch former local TV host Butch Cordora live in the storefront window of Rittenhouse Square’s BoConcept. Yep, you heard that right. In honor of the the home design store BoConcept’s 60th anniversary, Cordora will live in the store’s window until Oct. 4.  The whole thing will […]

Starting this Saturday, you can indulge your voyeuristic side and watch former local TV host Butch Cordora live in the storefront window of Rittenhouse Square’s BoConcept.

Yep, you heard that right.

In honor of the the home design store BoConcept’s 60th anniversary, Cordora will live in the store’s window until Oct. 4.  The whole thing will be livestreamed. Cordora says he also hopes to make a short film about his time there.

Starting Saturday, watch the livestream here. (You have to create an account with LiveStream to watch.)

The New York Times covered a version of this marketing game there.

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Juliana Reyes

Juliana Reyes began as lead reporter at Technical.ly Philly in July 2012. Previously, she was a city services beat reporter for the Philadelphia Daily News, as part of a project called “It’s Our Money.” She is learning to drive, learning to bike (in the city) but is an expert at taking SEPTA. She grew up in North Jersey and Manila, Philippines but she left the tropics for Bryn Mawr College, where she majored in linguistics. She now lives in West Philly.

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