BoConcept: watch this livestream of former local TV host Butch Cordora living in storefront window - Technical.ly Philly

Sep. 28, 2012 10:00 am

BoConcept: watch this livestream of former local TV host Butch Cordora living in storefront window

Starting this Saturday, you can indulge your voyeuristic side and watch former local TV host Butch Cordora live in the storefront window of Rittenhouse Square’s BoConcept. Yep, you heard that right. In honor of the the home design store BoConcept’s 60th anniversary, Cordora will live in the store’s window until Oct. 4.  The whole thing will […]

Starting this Saturday, you can indulge your voyeuristic side and watch former local TV host Butch Cordora live in the storefront window of Rittenhouse Square’s BoConcept.

Yep, you heard that right.

In honor of the the home design store BoConcept’s 60th anniversary, Cordora will live in the store’s window until Oct. 4.  The whole thing will be livestreamed. Cordora says he also hopes to make a short film about his time there.

Starting Saturday, watch the livestream here. (You have to create an account with LiveStream to watch.)

The New York Times covered a version of this marketing game there.

-30-
Juliana Reyes

Juliana Reyes has been covering the Philadelphia tech scene since 2012. She's co-president of the Asian American Journalists Association Philadelphia chapter and a two-time Philadelphia News Award winner for "Community Reporting of the Year." The Bryn Mawr College grad lives in West Philly, likes her food spicy and wears jumpsuits often.

Advertisement

Sign-up for regular updates from Technical.ly Philly.