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Tweet to Shoot: more than 1,500 shots fired from a Nerf gun via Twitter in Neiman Labs project [VIDEO]

Wanna go Duck Hunt-ing with a Twitter-powered Nerf gun? Center City-based marketing company Neiman Group made that happen last week: tweet with the #tweetoshoot hashtag and that would cause a Nerf dart to peg an old-fashioned NES duck from Duck Hunt. (These are the same people who used Foursquare checkins to gauge cheesesteak joint approval.) More […]

Wanna go Duck Hunt-ing with a Twitter-powered Nerf gun?

Center City-based marketing company Neiman Group made that happen last week: tweet with the #tweetoshoot hashtag and that would cause a Nerf dart to peg an old-fashioned NES duck from Duck Hunt. (These are the same people who used Foursquare checkins to gauge cheesesteak joint approval.)

More than 1,500 shots were fired via Twitter, spokeswoman Caitlin Vivian tells us. Check out an illustration of the gun in action below.

[youtube http://www.youtube.com/watch?v=IYpt45iauow&version=3&hl=en_US&rel=0]

Read more about the project on Geekadelphia.

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Juliana Reyes

Juliana Reyes began as lead reporter at Technical.ly Philly in July 2012. Previously, she was a city services beat reporter for the Philadelphia Daily News, as part of a project called “It’s Our Money.” She is learning to drive, learning to bike (in the city) but is an expert at taking SEPTA. She grew up in North Jersey and Manila, Philippines but she left the tropics for Bryn Mawr College, where she majored in linguistics. She now lives in West Philly.

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  1. Temple Made: Check out these mapping projections done by NoLibs production shop Klip Collective [VIDEO] — Technically Philly / October 10, 2012

    [...] at the event itself. Neiman Group, in charge of the Temple Made campaign (and the team behind the Nerf gun powered by Twitter), commissioned Klip Collective to do the [...]

  2. George Ward, VP of Innovation at Neiman: man behind Twitter-controlled Nerf gun, online holiday cheer tracker — Technically Philly / January 8, 2013

    [...] global holiday cheer tracker. A Nerf gun powered by Twitter. A cheesesteak joint ranking list based on Foursquare [...]

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