Startups

Carvertise adds its 27th market: Washington DC

Unusual regulations make D.C. an especially promising market for the Delaware company.

Mac Nagaswami shows off Carvertise's new HQ. (Photo via Facebook)

Carvertise has been a national company for a while now.

Last year, it outgrew the 1313 Innovation location that was its home as a young startup and it moved to a large all-in-one location in Browntown by the river. It has clients — including Sprint, NASCAR and AAA — from here to San Francisco, Seattle and Portland.

But it wasn’t until recently that the company joined one of  Delaware’s closest markets (and Technical.ly sibling market): D.C. and Northern Virginia.

Founder Mac Nagaswami has said that the company has plans to have 600,000 drivers registered on its platform by the end of 2019, and D.C. is a key market for that growth.

One reason D.C. is different is because of its unusual laws regarding billboard advertising.

“D.C. is a unique market in that due to city regulations, there are no billboards allowed in the city and clients have limited out-of-home advertising opportunities. We heard this feedback from clients and recognized the great demand for alternative advertising in D.C., resulting in the decision to move into the market, including Northern Virginia,” Cofounder Greg Star told Technical.ly

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Companies: Carvertise
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