Priceless Inc: former visiting fellows at Google raise $500K

Pre-launch Priceless, Inc., based in Dumbo, secured $500,000 in a Series A equity round, according to an SEC filing.

The executive officers and directors listed on the filing are an impressive trio:

• Jean-Baptiste Michel, a former Visiting Faculty member at Google doing a post-doc at Harvard
• Alex Carel, the French-born head of Christie’s Paris at 27
• Erez Lieberman Aiden, a member of the Harvard Society of Fellows.

Aiden and Michel collaborated on Google’s Ngram viewer, which allows users to graph relative frequency of certain words over centuries.

Michel explains more about their collaboration in this TEDx video: