Check out Sickweather on a billboard at CES

Most people attending CES are looking to digital displays this week. Sickweather, on the other hand, is on one.
The ETC-based startup’s patented Sickscore, which tells folks their risk for getting a contagious illness, is on a giant billboard in Las Vegas as lots of tech types descend upon the city for the yearly Consumer Electronics Show.

Check out this video of our realtime #SickScore on display at @CES thanks to @weathercompany & @TheraFlu #CES2017 😍 pic.twitter.com/ZwXMX0shJv

— Sickweather (@sickweather) January 3, 2017

It’s one very visible result of their partnership with The Weather Channel and Theraflu, which integrates Sickweather into weather.com’s cold and flu tracker. It’s also a way to stand out at a big conference without a booth.